30 self-love affirmations to start your day with positivity

Self-love affirmations may be such simple phrases. But they’re powerful.

Like Terry’s “Terry loves Terry!” from Brooklyn Nine-Nine.

Or the “Believe” sign in Ted Lasso.

Or even Moana repeatedly saying, “I am Moana of Motunui. You will board my boat, sail across the sea, and restore the heart of Te Fiti.”

Powerful statements such as these can help shift your mindset and make you feel worthy. And when you’re able to do it on the daily, it’s highly likely that you’ll be able to silence that inner critic just like—snap—that.

What are self-love affirmations?

Self-love affirmations are essentially mantras to counteract negative thoughts and beliefs. As you repeat them to yourself, especially on a daily basis, you train your mind to focus on your strengths and capabilities rather than your shortcomings, which not only boosts your mood but also paves the way for positive manifestation in your life.

For example, you might tell yourself, “I am worthy of love and happiness.” And while it sounds pretty and feels good when you say it, these statements hold more weight than that.

As a matter of fact, something wonderful happens when people use positive self-talk—they develop a growth mindset. And as research shows, those with such mindsets exhibit increased resilience and motivation and are more likely to see challenges as opportunities for personal growth.

So whether there’s a challenging situation or you’re in need of a mood booster, using affirmations for self-love can provide the encouragement and support you need.

30 affirmations of love

“There is no such thing as too much love for yourself,” says Kristina Mӓnd-Lakhiani, the co-founder of Mindvalley and author of the best-seller Becoming Flawesome: The Key to Living an Imperfectly Authentic Life.

And when you give yourself permission to value your own worth and give yourself the kind of love you wish upon others, there’s no telling the positive ripple effects it can have on all aspects of your life.

You can start here: powerful affirmations to infuse your self-love routine. Choose the ones that resonate with you and repeat them regularly to experience their transformative power.

Self-love affirmations for self-worth

Self-worth impacts your entire life—it influences how you see yourself, treat yourself, and interact with the world. And these mantras can help you challenge negative self-beliefs and recognize how truly amazing you are.

Here are 10 for you to try:

1. I am deserving of all the good things in life.
2. I value and respect myself deeply.
3. My worth is not determined by my achievements or failures.
4. I am enough, just as I am.
5. I embrace my unique qualities and celebrate my individuality.
6. I am worthy of love, happiness, and fulfillment.
7. My self-worth is inherent and unshakeable.
8. I trust myself and my decisions.
9. I am proud of who I am becoming.
10. I am a valuable and important person.

Daily affirmations

Here’s the thing about daily affirmations for self-love: When you use it first thing in the morning, it can set a positive tone for the entire day. This, then, can help you stay focused, motivated, and aligned with whatever goals you’ve set for yourself.

So have a look at these 10 positive affirmations and see what they can do for you:

11. Today, I choose to focus on the positive.
12. I am grateful for the person I am becoming.
13. I radiate love, joy, and positivity.
14. I am in control of my thoughts and emotions.
15. I attract positive and loving energy into my life.
16. I am committed to my personal growth and development.
17. Every day, I am getting better and better.
18. I believe in my abilities and express my true self with ease.
19. I nurture my mind, body, and spirit.
20. I am at peace with my past and excited for my future.

“I am…” self-love affirmations

Repeating “I am…” statements is one of the most powerful self-love techniques. Why? Not only do they challenge any negative perception you may have of yourself, but they can also help reinforce your positive self-image and boost your self-confidence.

Marisa Peer, a world-renowned Rapid Transformational Therapy trainer, introduces one in her Uncompromised Life Quest on Mindvalley that can have a profound effect: “I am enough.”

Here are a few more that are just as impactful:

21. I am worthy of love and respect.
22. I am confident and self-assured.
23. I am beautiful, inside and out.
24. I am capable of achieving my goals.
25. I am strong and resilient.
26. I am deserving of all the good things in life.
27. I am proud of who I am.
28. I am filled with positive energy and love.
29. I am at peace with myself.
30. I am constantly growing and evolving.

How does self-love affirmation work?

The brain is wired to respond to repetition. And according to research, when you constantly repeat affirmations, you tap into the power of neuroplasticity (that’s the brain’s ability to change and adapt throughout life).

This, then, creates new neural pathways that support a healthier self-image. And over time, these pathways become stronger, and it gets easier for you to think positively about yourself naturally.

To make the most out of self-love affirmations, it’s important to know which way is most effective for you. 

Some people like to stand in front of the mirror; others write them down in a journal. For holistic leadership and wellness advocate and founder of Wholenessly, Monika Aman, it’s affirmation cards.

“What I love about affirmation cards is their versatility,” she tells Journal. “They can be used in meditation and mindfulness practices, incorporated into journaling or creative projects, or simply displayed in a prominent place as a visual reminder of your intentions.”

Whichever way suits you the most, there’s one thing to keep in mind when you repeat your positive affirmations for self-love: Do so with intention and conviction.

Say them out loud. Say them in a confident and positive tone. And say them as if you truly believe in the words you’re speaking.

This not only reinforces the affirmations in your mind but also aligns your energy with the positive outcomes you desire.

What are the benefits of using self-love affirmations?

Self-love affirmations are all about positive vibes, definitely. But they’re powerful tools that’re also backed by research to transform your well-being.

What’s their benefit? Have a look for yourself:

• A stronger sense of self-worth.
• Ease feelings of stress and anxiety.
• Bounce back from setbacks and challenges.
• Positively impact academic performance and test scores.
• Fuel your motivation to achieve your goals.

Self-love is about thriving, as Kristina points out. And using it in the form of affirmations, you’re investing in your mental and emotional well-being.

Turn “I want” into “I can”

You can absolutely create your own affirmations, like Moana or Terry from Brooklyn Nine-Nine. Or if you need a little help getting started, download the Mindvalley Affirmation cards.

These beautifully designed cards offer a broad spectrum of affirmations, including self-love, financial abundance, morning motivation, and prompts for self-reflection. Use them daily, and they can become powerful tools to transform your mindset…and your life.

“Love is like sunshine,” says Kristina. “When it shines, it shines on everything.” And that goes with the love you have for yourself.

Welcome in.